Pillar pages are a great way to boost SEO for the core services you provide. A pillar page is a comprehensive web page that covers a core topic in depth. See our pillar page on pillar pages here. So, if you want to create a pillar page, the natural question is, "What core topic should my pillar page cover?"
As you start thinking about topics for your pillar page, we've found it's helpful to make sure your topic search aligns with your business and marketing goals. After that, there are several strategies to get started finding the topics that might work best for your brand, and for brainstorming core topics, and subtopics. In this article, I'll give you 4 tips for selecting your pillar page topics and how to brainstorm more!