We all want our content to reach more people. We all want our content to live on, and keep bringing visitors to our site long after we've published it. Most brands do the basics, they publish a blog, and cross-promote articles on social media. Some brands take it further, by publishing on social platforms like LinkedIn Pulse or connecting their blog to Facebook Instant Articles. Companies who are serious about driving leads and winning customers online have adopted an inbound marketing strategy that drives traffic, captures leads, and moves those leads down their funnel using lead magnets and calls-to-action on their website, and blog.
We've found, however, that most companies aren't using some of the best content promotion techniques available to them, even though they're free! We think they're so valuable, that we add these sites, tools, and strategies to the content strategy we create for all of our clients. In this article, we'll share these seven easy and free ways to get more traffic.